Five core services, each with a written scope, a named owner on our side and a fixed monthly fee. Below is exactly what is included, what is not, and what we need from you.
Microsoft Advertising and Google Ads, built for lead quality rather than click volume.
Not included: media budget, third-party call-tracking subscriptions.
Demand generation where your buyers already spend attention.
Minimum recommended channel budget: $2,000 per month.
Produced in our Oakland studio, not outsourced offshore.
Pages that load in under two seconds on a phone on cellular data.
One page a month that your finance team can reconcile.
A fixed-fee diagnostic for teams who inherited an account and do not trust it.
Flat fee: $2,400.
We are a small team and we say no to categories where we have no track record. If your sector is not listed, ask — we will refer you elsewhere if that serves you better.
HVAC, roofing, plumbing, electrical and restoration companies with call-driven demand.
Long sales cycles, technical buyers, distributor networks and quote-request funnels.
Dental, vision, physical therapy and veterinary groups with privacy obligations.
Accounting, legal and engineering firms competing on reputation and speed of reply.
Engagements go well when these five things exist. If some are missing, we will help you build them in the first month.
| Item | Why it matters | When we need it |
|---|---|---|
| Admin access to your ad accounts | We work inside accounts you own, so you keep the history | Week 1 |
| A named decision-maker | Creative and budget approvals inside two business days | Week 1 |
| CRM or booking system export | Ties ad spend to revenue rather than form fills | Week 2 |
| Brand assets and any legal claims review | Keeps ad copy compliant in regulated categories | Week 2 |
| A realistic media budget | Below $4,000/month, management fees dominate results | At signature |